IBC Russia 2014: "Research on Search Engine Algorithms"
December 2, 2014 Anastasia Matveyeva 5144
On November 27-28, 2014, the largest industry conference "Internet and Business. Russia" in the Internet marketing and web development market. The "IBC Russia" conference combines long-standing and well-known projects such as "Website" and "Optimization" and has become a single expert platform responsive to Brazil WhatsApp Number List corporate interests. The event is organized by Ashmanov & Partners together with the Russian Electronic Communications Association.
In the "Search Engine Algorithms Research" segment, participants discussed the detection of website filters and sanctions, removal of websites from filters. We share our findings about recent changes to search results. The segment is moderated by independent consultant Sergei Lyudkevich.
Evgeniy Aralov: Google traffic drop analysis
Evgeniy Aralov from Siteclinic spoke in the section. His report is called: "Google Traffic Drop Analysis"
According to the spokesperson, "declining" traffic from Google is now a pressing issue for many website owners. At the same time, it's important to consider that Runet's share of search traffic from Google is 40%:
If a resource owner notices a decrease in search traffic from Google, the first thing to do is check the site for artificial sanctions. For example, their overlap may be related to the theme of the website.
If there is no manual sanction, you need to check whether the site is affected by the Penguin and Panda algorithms.