This may include the position in the company, their level of access to budgets, and their decision-making. If the prospect is active on LinkedIn or Quora, that might give you an insight into their interests and individual pain points. Try to analyze them and include them in your customer fact sheet. This data can be helpful during the consideration stage for salespeople to study the company profile and craft their sales pitch. Customer fact sheet Source: SlideTeam 2. Sales pitch deck A sales deck is usually a colorful presentation in a slide format. A salesperson should have it with them any time, day and night, to be able to show their prospects at a party after a business forum, in a taxi, or even in an elevator More often than not such.
A presentation becomes an invaluable asset at the deal stage when a profile company employee is already familiar with your product and shows interest in it. However, due to their position, this employee doesn’t have direct access to the company budget. Target: to convince a decision-maker you lebanon phone number list provide Here’s a real-life example. An IT-company sales rep presented their product — email automation tool — to a PR manager of a large company. At the meeting, the PR manager was amazed at the power of this tool to simplify the search and interaction with influencers. reduce the PR person’s time and effort, and therefore, he’s shown interest in purchasing this advanced IT product. But to acquire it, he needs to present it to the entire marketing team and obtain.
The CMO’s consent. The sales deck is perfect for such a presentation! And if it’s prepared properly, consider the deal is yours. Good/bad sales deck A good sales deck should give your prospects a big picture of your product or service but in a concise manner. Potential customers don’t care about your product – this is the rule every salesperson should keep in mind. What they do care about is their problem which your product or service will solve. This type of sales collateral aims to demonstrate how it is when the prospect has a problem and the state when that pain point has been removed. Try not to make the following mistakes.