Predictions are good, proof is better. Do they have a client portfolio and success stories? Can they show you past campaigns that were successful? Do they have customer feedback? Are they willing to provide names and phone numbers for references? Do they outsource? Do they outsource work, or do they do it all in-house? If they outsource, do they have a strong and reliable team of contractors? If an agency keeps all their work in-house, they’ve definitely vetted the people they have hired. But that doesn’t mean agencies who outsource necessarily provide inferior work; just make sure they work with a consistent team of freelancers and contractors who have been successful in the past.
What is their specialization? What areas of digital marketing do they specialize in? Some agencies focus on SEO, while others specialize in PPC, social media marketing, or content. How focused are they in those areas? It can be tempting to hire one agency to do all your digital marketing, but you might see better results from working with Italy Phone Number List two or three specialists who can collaborate. How do they handle meetings? How do they prefer to conduct meetings with clients? How often, who generally attends, and why? How flexible is their schedule? What are the contractual terms?
How long is the contract term? How does payment work? What are they going to deliver to you? What are renewal and/or cancellation options? Interview as many digital marketing agencies as you reasonably can. Take note of each agency’s “personality” and how it aligns with your company’s brand. Find the Right Digital Marketing Agency Digital marketing isn’t easy. It’s multi-pronged, continually evolving, and complex. As digital marketing becomes more and more vital for a business’ growth and success, the need for people with proven, up-to-the-minute expertise becomes more and more of a necessity.